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.263Yeast and malt syrups, produced by Anheuser Busch, Pabst, and other brew-ers during Prohibition, were the building blocks of fermented beverages.Enter-prising home brewers bought the ingredients and brewed their own beer.Colo-nial women had brewed beer in their kitchens; families in the 1920s revived thistradition.In the first few months of Prohibition, officials realized the potentialfor diversion of the products from baking to brewing and ruled against the saleof hops and malt to others than bakers and confectioners. 264In 1922 it became obvious that the line between home and business brewingas well as legal and illegal brewing had become very blurred when New Jerseypolice raided a Home Brew College in Bayonne.They discovered forty barrelsand one hundred cases of beer as well as $2,500 worth of whiskey.The owner ofthe saloon, Frank Orlouski, was apparently more interested in teaching othershow to make their own beer and liquor than in selling alcohol himself.265Home brewing as well as bootleg beer continued unabated throughout Pro-hibition; by 1930 officials attempted to stop this production by prosecuting pro-ducers and distributors of beer-and liquor-making supplies.Prohibition Com-missioner Doran acknowledged that it would be difficult to distinguish betweenpurchases of the supplies for personal consumption and use of the supplies forcommercial gain.He also admitted that the government is not in a position toprosecute the non-commercial home brewer. 266The brewers who attempted to stay in business showed some hope thatProhibition would be temporary.The individuals who maintained the brewingorganizations showed even greater persistence.Jacob Ruppert, Jr.had been in-fluential in the USBA prior to Prohibition and had sued the federal governmentover the constitutionality of the Eighteenth Amendment and the Volstead Act.Ruppert and the Jacob Ruppert Brewery epitomized the successful urban, non-shipping brewer.Jacob Ruppert, Jr.was born in 1867, the son of the founder of Jacob RuppertBrewery Company.Ruppert, Jr., a colonel in the Seventh Regiment of the NewYork National Guard, was a Democratic New York Congressmen for four terms.In 1914 he purchased the New York Yankees and was president of that team untilhis death in 1939.His ownership of the team gained him national recognition.263 Frederick Lewis Allen, Only Yesterday: An Informal History of the 1920s (New York: Harpers1931), 228; Peter Hernon and Terry Ganey, Under the Influence: The Unauthorized Story of theAnheuser Busch Dynasty (New York: Simon & Schuster, 1991), 131.264 Bar Hops and Malt for Home Brewing, New York Times, November 12, 1920, 13.265 Home Brew College Found in Bayonne Raid, New York Times, September 15, 1922.266 Doran Moves to End Beer Material Sale, New York Times, May 7, 1930, 2.89Brewing Battles : A History of American BeerRuppert was the only prominent brewer to link sports and beer prior to Prohi-bition.After Repeal many brewers saw the advertising potential in connectingbeer with sporting events and other recreational activities.Figure 10: Jacob Ruppert and Miss Harwood, 1921.Photo courtesy of Library of Congress, Prints &Photographs Division [LC-DIG-ggbain-33197 (digital file from original negative)].90Chapter 4.Who Will Pay the Tax? Brewers and the Battle over Prohibition, 1905 1933The Colonel s grandfather was a German immigrant who had worked inbreweries.His father, Jacob Sr., founded The Jacob Ruppert Brewery in 1867;the company had million barrel sales prior to Prohibition.This success camesolely from sales in the New York and New England areas; the brewery did nonational shipping.Knickerbocker was the company s most famous brand.Thisbeer dated from the 1950s.The firm remained in operation until 1965.267Hugh Fox, secretary of the USBA, and Jacob Ruppert kept a skeleton orga-nization going during Prohibition.Carl Nowak, former secretary of the MasterBrewers Association of the Americas, began publishing the Brewer s Art in 1923.Nowak s goal was the rehabilitation of the brewing industry.This periodicalhas survived until today as Modern Brewery Age (on-line)
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